
UPDATE (2 November 2023): On posting this piece on Instagram I am informed by Smak that this piece is not by him and that the content of this post should be ignored. This happens from time to time. The piece is by Smerk, and the letters indeed spell SMERK. A forgivable mistake on my part.
I haven’t seen too much work by Smak in Bristol recently, so it was great to see this piece on the multi-story car park in Cheltenham at this year’s Paint Festival. The first thing to notice about this Smak piece is that it is really rather different from the usual style of his writing. That isn’t to say he isn’t incredibly versatile, simply that this is a small departure, and one I rather like.

The letters in this piece have a slight 1920s/30s feel to them, like a modern version of something you might see at a lido or cinema, if you know what I mean. Perhaps it is the colour palette or the deep 3D shadows in red, combined with the letter shapes, I don’t know, but the overall effect is most pleasing and very easy on the eye. Unfortunately, by the time I got to the car park, Smak had already finished, but there were plenty of other artists up there to catch up with.